Up Kam ! Key Account Management

You are...

A Manager wishing to develop your key account customers ?

A Manager or a Sales Manager wishing to set up a sales organisation dedicated to your key account customers ?

In the approach or answer phase to a strategic tender, and you need support ?

Looking to break into the Retail and Luxury goods industries, and need expertise ?...

Audit and sales strategy

  • Current kam situation analysis and diagnosis 

  • What's a key account customer ? What's a strategic target ?  Comprehension of key account sector

  • What will be my approach ? Designing Key Account Sales Strategy 


  • How to set up my key account strategy ? Planning Sales action

  • How to adapt my offer to key account customers or targets ?   Definition of target offer and category management

  • How to highlight and promote my offer ? Support in planning marketing and communication

  • What sales organization should I set up for my key account customers ? Human resources : Kam team

  • What's the sales process for key account management ? 

  • How can I manage key account sales activity and analyse its relevance ? Indicators and tools

  • How can I build loyalty with key account customers ? Strategic and proactive monitoring, loyalty programs 


  • How can I monitor and support my sales team ? Monitoring and support 

  • How can I be supported with key customers or targets ? Operational support in answering  major tenders, in strategic follow up of certain key account customers.

Retail and Luxury goods expertise 

  • How to approach and develop my market share in retail and luxury sectors ? How to apply my strategy to these sectors ? Understanding Sectors, Defining Offer, Planning Prospection…

But Also... 

Other key questions can be answered: we'll adapt and develop them according to your company, your environment and your needs... ;-)  

Our Solutions 

and the questions we'll deal with together

Our areas
of expertise


Profil de chasseur

Profil de développeur

Profil d'entrepreneur





Listen 4

ZAC La Quérillère

8 rue du Forez Sud

42 170 St Just St Rambert - FRANCE

Tel : +33 (0)7 86 33 93 96


Mail : 

Listen 4 is located 15 minutes from St Etienne, in the centre of the Rhône Alpes Auvergne region, in France.

Area of intervention: France and International.

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