Up Kam ! Key Account Management

You are...

A Manager wishing to develop your key account customers ?

A Manager or a Sales Manager wishing to set up a sales organisation dedicated to your key account customers ?

In the approach or answer phase to a strategic tender, and you need support ?

Looking to break into the Retail and Luxury goods industries, and need expertise ?...

Audit and sales strategy

  • Current kam situation analysis and diagnosis 

  • What's a key account customer ? What's a strategic target ?  Comprehension of key account sector

  • What will be my approach ? Designing Key Account Sales Strategy 

Implementation

  • How to set up my key account strategy ? Planning Sales action

  • How to adapt my offer to key account customers or targets ?   Definition of target offer and category management

  • How to highlight and promote my offer ? Support in planning marketing and communication

  • What sales organization should I set up for my key account customers ? Human resources : Kam team

  • What's the sales process for key account management ? 

  • How can I manage key account sales activity and analyse its relevance ? Indicators and tools

  • How can I build loyalty with key account customers ? Strategic and proactive monitoring, loyalty programs 

Support

  • How can I monitor and support my sales team ? Monitoring and support 

  • How can I be supported with key customers or targets ? Operational support in answering  major tenders, in strategic follow up of certain key account customers.

Retail and Luxury goods expertise 

  • How to approach and develop my market share in retail and luxury sectors ? How to apply my strategy to these sectors ? Understanding Sectors, Defining Offer, Planning Prospection…

But Also... 

Other key questions can be answered: we'll adapt and develop them according to your company, your environment and your needs... ;-)  

Our Solutions 

and the questions we'll deal with together

OUr
Skills

Sales

Negotiation

Project Management

Communication

OUR
SKILLS
Our areas
of expertise
our areas
of expertise

B2B sales

Key Account Sales

Services

Retail

Luxury Goods

French Market

L'écoute

Profil de chasseur

Profil de développeur

Profil d'entrepreneur

 

 

OUR
STRENGTHS

Listening

Hunting

Developing

Entrepreneurship

Kam sales